Colorado Springs SEO

(but not limited to…)

✓ Keyword Analysis

A keyword analysis is the process of analyzing which keywords, search phrases, and queries will bring visitors to your website through the organic channel. As such, the keyword analysis is the starting point and cornerstone of every search engine optimization campaign. We are able to identify average monthly search volume, keyword difficulty and what content currently performs for these keywords in the top positions.

When an effective keyword analysis is researched & completed, these keywords are deployed site-wide and act as a conduit to connect your target audience with your website. Which leads us to:

✓ Keyword Mapping

The keyword mapping is the process of assigning or mapping keywords to specific pages on a website based on the keyword analysis. Based on our mapping process we’re then able to make specific on-page SEO recommendations to help make the page more relevant to the mapped keywords.

This is a huge part of what’s involved within the initial search engine optimization campaign & is the foundation of what gets delivered for on-page SEO efforts.

✓ Google Business Profile Optimization

A Google Business Profile complements your brand’s already-existing website by giving it a public identity and presence with a listing on Google. The information provided about your business through this profile can appear in Google Search and Google Maps. So it’s important to be properly optimized.

✓ Competitor Analysis

An initial first step in any SEO campaign is identifying your competition and their strategies, what’s working for them but most importantly how we can do it better. We’d work with you & your team to identify true direct competitors and conduct a competitive analysis. Identifying keywords that perform for them, how authoritative their site is, where they get links from, and what content they’re producing are just some examples of what we can find & audit. Competitor analysis can be used as a roadmap for what we need to do to improve your search rankings and what content direction we should take.

✓ Content (Blogs)

Each SEO package from Growth Local includes a number of blog posts. We, like Google, believe that content is king. Blogging (content) is essential to SEO. As your blog’s search engine rankings increase, so do the rankings of your website as a whole.

✓ Technical SEO

We pride ourselves on being able to address and execute the SEO fundamentals but also advanced technical SEO action items. Technical SEO is the process of making sure that your website meets the technical requirements of modern search engines with the end goal of improved organic rankings. Our team runs technical website audits monthly across each SEO services campaigns and measures success with them. We share these technical audits with your business every month once complete.

✓ Backlink Acquisition & Earning

Quality backlinks to your website are one of Google’s strongest ranking factors to increase positions online. Earning links specifically from authoritative and industry-related sites on the web are an important strategy when it comes to SEO. A relevant, diverse, and extensive backlink portfolio is an essential cornerstone of not just an SEO campaign, but the overall health of your website. Each link that points to your site is a symbol of trust, telling search engines and users alike that the content of your site is quality and worth being shared. By earning high-quality links from well-regarded websites that point to your site, we can raise your online visibility, gain additional ranking traction, and accelerate your inbound Organic traffic.

✓ Site Speed

How fast your site loads to visitors is a critical element in both user-experience and organic rankings. Speed counts, and you want your website to be fast. Google recently announced an emphasis on site speed from a mobile perspective & it being a ranking factor. We actively work on finding ways to increase your website’s speed and lowering your bounce rate.